Hi! I'm Jamie, the Executive Podcast Producer at Brave Moon Podcasts. I help health and fitness professionals launch and build successful podcasts. These are the hacks that made the biggest difference in my podcasting - and I hope they'll work wonders for you, too!
Podcasting is a great way to share your thoughts and ideas with the world, and it's easier than ever to get started. However, if you're not familiar with the basics of podcasting, it can be a bit daunting. That's where this podcast episode (and article!) comes in.
In this episode (and article!), of How to Podcast from Home, I share the 5 remote podcasting hacks that changed my life. These hacks will help you get started with podcasting, even if you don't have any experience. And I’m also going to share the cliff’s notes in this article here!
Hack 1: How to stay consistent with your podcast posting schedule, even when it’s hard!
Consistency is crucial for a successful podcast, and it's not about beating algorithms or top feed rankings. It's about keeping your promise to listeners and becoming a part of their routine. Choosing a cadence and sticking to it is the first step. Don't be afraid to commit, even if it scares you. For example, commit to a 10-episode season released every other Thursday.
To ensure consistency, batch your episodes by doing tasks in manageable chunks. Record multiple episodes, script them in advance, and schedule downtime between each episode. You don't have to commit to a weekly episode forever; biweekly or monthly releases are okay, as long as you communicate your plan to your audience.
Use project management tools like Trello to stay organized and collaborate. Set up a Trello board with cards for each episode, including checklists and due dates. You can share boards with co-hosts, guests, or producers, assign tasks, leave comments, and keep all communication in one place.
Remember, consistency, authenticity, and promotion are key to podcast success. Stick to your commitments and engage with your audience consistently to build a loyal listener base.
Hack 2: How to sound like a pro from home
To sound like a pro at home, you don't need fancy or expensive equipment. A budget-friendly setup can deliver high-quality results. For studio-quality audio, you'll need an external USB microphone, wired headphones, and a recording device like a computer or smartphone.
USB microphones are recommended for solo podcasting at home. Choose a dynamic microphone for better sound quality and noise resistance. Accessories like a boom arm and shock mount can enhance your setup but are optional. Wired headphones, preferably over-the-ear, help reduce sound leakage during interviews.
Select a recording device that can connect directly to your USB microphone. Podcastle is a recommended recording platform available on personal computers and smartphones.
As an example, the exact setup used includes a Rode PSA 1+ Boom Arm, Rode Podcaster Mic, and a personal computer. Note that the Rodecaster mic has an internal shock mount and pop filter, eliminating the need for additional accessories. The total cost of this setup was $400 USD (pricing subject to change), deemed worthwhile for producing the podcast.
Hack 3 - How to record and edit your podcast in the easiest way possible.
To start recording your podcast, an online program called Podcastle is highly recommended. While there are other options available, Podcastle stands out as the best hack for recording and editing your program seamlessly.
When it comes to recording, there are two scenarios to consider: recording solo or recording with a co-host or guest in a separate location. For the purpose of this explanation, recording with multiple people in the same space is not covered.
To ensure reliable and high-quality recordings, it's essential to use a web-based platform that records audio locally, directly to your computer or smartphone. This eliminates issues caused by internet lag. Zoom is not recommended for podcasting due to its limitations in recording separate tracks.
The top three recording platforms in the podcasting space are Riverside, Squadcast, and Podcastle. While all three produce similar audio results, Podcastle has a standout feature. It allows you to schedule recordings in advance and sends your guests helpful tips and tricks, setting it apart from the others.
After recording, Podcastle truly shines in the editing process. Unlike Riverside and Squadcast, Podcastle enables separate multi-track editing, giving you more control over each audio track. You can remove unwanted noises, add music, sound effects, and apply "Magic Dust" to enhance and master the sound quality. The platform also provides a transcribing text editor for easier editing and is more user-friendly compared to other options.
Once editing is complete, you can export the episode as a cohesive audio file to be uploaded to your podcast host. Notably, Podcastle is the most affordable option among the three platforms, with a comprehensive free plan and a recommended $12 per month plan for additional features and recording hours.
Although Podcastle is an exciting podcast host, as of June 2023, it is not IAB certified. Therefore, Acast remains the top recommended podcast host. Acast offers a free hosting option with the ability to upgrade as your podcast grows.
Hack 4 - How to use AI for show notes and scripting
In November 2022, I would have never believed that AI could change the way I write copy for my podcast. But by January 2023, I was amazed by ChatGPT's capabilities. It provided comprehensive and accurate replies in seconds, making it invaluable for my business and marketing needs.
Then I discovered Capsho AI, a tool that transcribes podcast episodes and summarizes them into show notes. This saved me time, but I realized that AI-generated show notes lacked the personal touch and branding I wanted. So I offered additional services, like social media captions and hashtag research, to sweeten the deal for my podcast clients.
While Capsho had some flaws, I found the perfect AI copywriting solution for podcast show notes: podcastmarketing.ai. It offers fast and customizable transcription and show notes. If needed, you can directly communicate with the AI to make specific adjustments. The platform also provides episode descriptions, title ideas, quotes, email newsletter copy, and social media captions.
With podcastmarketing.ai, you can have 75% ready-to-go show notes for four episodes at just $30 per month. Embrace this impressive technology to save time and enhance your podcast's discoverability.
Hack 5 - How to promote your podcast using the hierarchy and rule of 3s
To promote your podcast effectively, follow the hierarchy and rule of 3s. First, prioritize being authentic, consistent, and promoting your podcast. While podcasting requires significant effort, promoting it is crucial for reaching a wider audience.
Choose 1 or 2 social media platforms where your target audience is active. Don't spread yourself too thin. For example, if your podcast is about strength training for women in their 40s, focus on platforms like Facebook or Instagram, backed by market research.
Use your podcast episodes as a source of valuable content for your social media posts. Extract key points, tips, or summaries to engage your followers and drive them back to your podcast. Consider creating Instagram Reels or blog articles related to each episode, linking back to the original content.
Remember, podcast listeners are loyal, and many have made purchases based on podcast recommendations. Leverage the power of social media and blog posts to attract attention and promote your podcast. Additionally, adhere to the rule of 3s by posting about each episode at least three times to maximize visibility and engagement.
These are just a few of the remote podcasting hacks that can help you get started with podcasting. With a little effort, you can create a podcast that people will love listening to.
Happy podcasting.
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