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Welcome to the Blog
Your go-to resource for podcast production, monetization and marketing insights for health, fitness and wellness brands.


5 Podcast Launch Must-Do’s No One Warned You About (But You’ll Wish They Had)
Starting a podcast feels electric. The first episode hits. Your ideas finally have a voice. You imagine people listening, nodding, taking notes, sharing your words. But here’s the truth most new podcasters miss. Recording and uploading is not a strategy. Hoping people find you is not growth. That is leaving your dream to chance.
Nov 28, 20253 min read


Podcast Backgrounds That Work (and Ones That Don’t) and the 3-Point Lighting Secret
When you are building a professional podcast studio setup, your background and lighting choices matter as much as your microphone.
Nov 28, 20253 min read


Breaking the 3-Episode Launch Myth: A Health & Fitness Podcaster’s Guide to Long-Term Success
When you are building a professional podcast studio setup, your background and lighting choices matter as much as your microphone.
Nov 15, 20253 min read


“I Just Made It Up as I Went Along”: ABC Producer Gab Burke on Launching Your Health Podcast
Launching a podcast means stepping into a crowded space, and how you introduce yourself in those first few seconds can make or break the listener’s decision to stay.
Nov 4, 202536 min read


The 5 S’s: What People Really Want from Their Favorite Podcast
When people press play on your podcast, they’re not just tuning in for information. They’re searching for something that feels familiar, trustworthy, and human, a voice that meets them where they are.
Oct 24, 20252 min read


Kristen Pomper Has Hired BMP to Launch Her New Podcast: No Guilt, Just Growth
Starting a podcast can feel exciting but also totally overwhelming. Between the tech setup, branding, and learning how to edit, it’s easy to get stuck before you even hit record. That’s exactly where Kristen Pomper found herself when she decided to launch her new podcast, No Guilt, Just Growth.
Sep 27, 20253 min read
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